PSA has had a long term plan to return to the US market. Sometime in the mid-2020s is the target.
Undecided whether it will be with Peugeot, Citroën, or DS branding.
The Pug I had was a very comfortable car, yet not too soft or pillowy. It could still handle well without sacrificing ride. And the 504 proved its toughness doing duty in places like Africa.
Given the homogeneous state of the market, I would welcome them, if not necessarily purchase one.
I don't think they'll achieve anything more than niche appeal. Buyers don't have adventurous tastes, they value reliability and conformity, like wearing a uniform. The car shows 50 years from now are going to be boring affairs because the OEMs are so conservative and merely produce sausages in different lengths. Especially the Germans.
The Citroëns of today are nothing like those of the past. It's been watered down just like GM did with SAAB. A badge and a couple quirky cues attached to a Peugeot.
Undecided whether it will be with Peugeot, Citroën, or DS branding.
The Pug I had was a very comfortable car, yet not too soft or pillowy. It could still handle well without sacrificing ride. And the 504 proved its toughness doing duty in places like Africa.
Given the homogeneous state of the market, I would welcome them, if not necessarily purchase one.
I don't think they'll achieve anything more than niche appeal. Buyers don't have adventurous tastes, they value reliability and conformity, like wearing a uniform. The car shows 50 years from now are going to be boring affairs because the OEMs are so conservative and merely produce sausages in different lengths. Especially the Germans.
The Citroëns of today are nothing like those of the past. It's been watered down just like GM did with SAAB. A badge and a couple quirky cues attached to a Peugeot.
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