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#1309815 - 12/12/08 07:06 PM
Valvoline vs Mobil 1 - Round 2
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Registered: 11/16/02
Posts: 28131
Loc: NJ
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http://www.jobbersworld.com/December%2011,%202008.htm Rather than backing down, Valvoline is holding its ground, and turns up the heat.
Marketers say the received a letter from Valvoline providing additional information and data to support Valvoline SynPower's significant performance advantage versus Mobil 1. In addition, marketers say the letter turns the table on ExxonMobil's challenge and Valvoline is now challenging ExxonMobil's claim for its Mobil 1 5W-30.
According to the letter, Valvoline says the company conducted a number of tests and commissioned an independent laboratory to evaluate the performance of SynPower and Mobil 1 in the Sequence IVA wear test. Marketers were told the tests were run on a 5W-30 since it's the top selling grade.
Now for the interesting part...
According to a letter Valvoline marketers received, the result from Valvoline's testing indicate:
* Valvoline SynPower's 5W-30 wear performance is at least four times better than Mobil 1 5W-30
* Mobil 1 5W-30 does not meet minimum API SM or ILSAC GF-4 specification because of its inferior performance in the Sequence IVA wear test
The letter reportedly goes on to say that Valvoline notified ExxonMobil of the failed test results in September and that the company take appropriate action regarding their claim that Mobil 1 meets ILSAC GF-4 and API SM specifications, or provide substantiation that they in fact meet these specifications.
As of today, Valvoline told JobbersWorld, ExxonMobil has been silent.
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#1309829 - 12/12/08 07:21 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: Pablo]
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Registered: 11/16/02
Posts: 28131
Loc: NJ
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I don't think Valvoline would push it that far if it weren't true. Mobil will lose even further credibility with people if it is true.
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#1309837 - 12/12/08 07:27 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: Pablo]
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Registered: 03/01/08
Posts: 14
Loc: Southeast Georgia
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Ashland is boldly turning up the heat on Mobil-1; it will be interesting to see what happens.
_________________________
1994 Toyota T-100 5-sp manual 3.0L V-6
10W-30 Valvoline SynPower
2007 Tacoma 4.0L V-6 5W-30 SynPower
Wix Oil Filters.
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#1309847 - 12/12/08 07:35 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: SCV]
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Registered: 05/28/07
Posts: 5365
Loc: New South Wales
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just bought some Valvoline 10w-30 conventional this morning... and have some durablend 10w-30 waiting...
I'm over mobil!
_________________________
2005 Camry, 2AZ-FE, 15w-40 Valvoline Nextgen SN - ACEA A3/B4
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#1309856 - 12/12/08 07:54 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: crinkles]
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Registered: 02/10/08
Posts: 3122
Loc: Phila,PA
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WOW!!!!
Seems odd that in septhember Mobil 1 was sent the letter, and that was about the time hurrican "Ike" knocked out there base oil plant.
LOL
I am sure Mobil 1 passes API SM. Perhaps, pending we see this data, not as well as Valvoline.
Intresting they do not go after Pennzoil. Perhaps the Pennzoil Platnium is a little to good for them to attack. . . . .
_________________________
// 2013 Subaru WRX //
SOLD:
-11 Volkswagen Jetta
-04 Lincoln LS
-01 Ford F250
-04 Mazda Rx-8
-97 Jeep Wrangler
-97 BMW M3
-97 Nissan Maxima
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#1309859 - 12/12/08 07:58 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: rg200amp]
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Registered: 12/11/08
Posts: 7
Loc: Florida
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Valvoline SYNpower FTW!!!
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#1309864 - 12/12/08 08:09 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: trail_rated]
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Registered: 11/16/02
Posts: 28131
Loc: NJ
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Mobil 1 5W-30 does not meet minimum API SM or ILSAC GF-4 specification because of its inferior performance in the Sequence IVA wear test This is the best part. Seq IVA is a tough valvetrain test that replicates taxi cab type service.
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#1309867 - 12/12/08 08:13 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: buster]
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Registered: 03/17/08
Posts: 4221
Loc: Michigan
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There is more to oil performance than 1 test.
_________________________
2002 Buick Regal GS (3.8 Supercharged) PP, Pure 1 filter
2008 Sebring Hardtop convertible (2.7) PP, MC filter.
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#1309868 - 12/12/08 08:18 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: ZZman]
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Registered: 11/16/02
Posts: 28131
Loc: NJ
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Yes, but it's the fact that Mobil 1 has always been the "gold standard" of synthetics, it would put a dent in their integrity.
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#1309873 - 12/12/08 08:25 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: buster]
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Registered: 06/01/07
Posts: 1174
Loc: Phoenix AZ
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Like I have said many times before: if Valvoline said their products meet a manufacturer specification, I believe them.
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#1309875 - 12/12/08 08:27 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: ZZman]
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Registered: 07/03/05
Posts: 17550
Loc: NY
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I'm surprised Mobil hasn't defended its position, I anxiously wait. Interesting they only singled out 5W-30, it has to be more than just popularity............ From what I've read and heard 10W-30 was the most popular grade.
Frank D
_________________________
GOD Bless our Troops!
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#1309891 - 12/12/08 08:50 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: rg200amp]
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Registered: 10/23/06
Posts: 984
Loc: Illinois
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WOW!!!!
Intresting they do not go after Pennzoil. Perhaps the Pennzoil Platnium is a little to good for them to attack. . . . . Agreed...I think PP meets some impressive specs for "only" being mostly a grp III. Anyone have any ideas as to what the full makeup of PP is?
_________________________
2012 Jetta SEL Premium 2.5
Oil: Dealer Syntec 5w40
Filter: VW OEM
Next Up: M1 0w40 or GC/M1C-451
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#1309905 - 12/12/08 09:04 PM
Re: Valvoline vs Mobil 1 - Round 2
[Re: BTLew81]
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Registered: 04/28/08
Posts: 21718
Loc: Ontario, Canada
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*waiting for EM to purchase Ashland and destroy them*
_________________________
Network Engineer
89 Town Car
00 BMW 328i
02 Expedition
01 BMW ///M5
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