Nice PR.
BTW: just like fruit of da loom: corporates bottomline has always been pursuing profits primarily, and if the cost to retain/maintain manufacturing facilities domestically outweighs the cost of operating overseas, they will move (at least part/most of them) overseas instead.
B&S would rather stay competitive in the market instead of branding them to be all made in "USA", and would have to sell them @ 30% higher than their competitors in the market, in the name of "patriotism"?
(American corporates have long sold their manufacturing outside of the countries since the late 50s, from the OEMing in Japan throughout 60s, to toys and transistor radios in HK in the 70s, now pretty much most of the stuff are manufactured outside of the country...)
This is simple economics, driven by a somewhat distorted consumerism mentality, my friend.Look at consumer market out there: how many avg joes who walk into big box store or similar and the first thing they shop for is the price tag? Try selling them @ 30% higher than that of those chinese made stuff and they will go for the cheeper stuff.
Afterall: that's how dollar store got to the point of IPO and cheep chinese junk still sell. The rest (my guess is less than 20%) of them would rather pay a premium to buy domestic stuff.
B&S may still have their deck stamping and paint booth (boxing, shipping, etc.) done domestically, but at least their E-series OHV engines are mostly made in china these days....
Q.
p.s. and fruit of da loom has their manufacturing done in Honduras, Bangladash, etc.
BTW: just like fruit of da loom: corporates bottomline has always been pursuing profits primarily, and if the cost to retain/maintain manufacturing facilities domestically outweighs the cost of operating overseas, they will move (at least part/most of them) overseas instead.
B&S would rather stay competitive in the market instead of branding them to be all made in "USA", and would have to sell them @ 30% higher than their competitors in the market, in the name of "patriotism"?
(American corporates have long sold their manufacturing outside of the countries since the late 50s, from the OEMing in Japan throughout 60s, to toys and transistor radios in HK in the 70s, now pretty much most of the stuff are manufactured outside of the country...)
This is simple economics, driven by a somewhat distorted consumerism mentality, my friend.Look at consumer market out there: how many avg joes who walk into big box store or similar and the first thing they shop for is the price tag? Try selling them @ 30% higher than that of those chinese made stuff and they will go for the cheeper stuff.
Afterall: that's how dollar store got to the point of IPO and cheep chinese junk still sell. The rest (my guess is less than 20%) of them would rather pay a premium to buy domestic stuff.
B&S may still have their deck stamping and paint booth (boxing, shipping, etc.) done domestically, but at least their E-series OHV engines are mostly made in china these days....
Q.
p.s. and fruit of da loom has their manufacturing done in Honduras, Bangladash, etc.