This "new age" of business operation boggles my mind. It's as if anyone with decent business sense, anyone with a brain for efficient operations has just thrown their hands up and given the reins to every single 27-34 year old who is over-educated and carries a marketing/data analysis degree around.
What you describe - first electronic delivery then US Mail is asinine. It's a clear indication that you nailed it- not many people care. But that's not what the 27-34 crowd sold the company execs on. They sold them a billion-dollar software/hardware package and told them that the customers would LOVE the minute-by-minute interaction they could have with their electrical consumption.
Nah, not really. But the execs questioned the young, have-it-all-figured-out crowd about customer interaction with the new billion-dollar electronic gizmos and the results were less than intriguing.
Now the company has been told to spend $4 for each customer and send a paper letter and envelope to each customer explaining the new, modern electric meter interaction available through an app on their phone.
Again, not many care.
I'm a GA Power customer (well, I am a Southern Company Customer), I have two accounts - one in GA and one in AL. I can see through their website my current usage for the month, current billing for the month, etc. I'm sure Southern Co spent millions telling everyone about that, too. I don't get paper bills anymore from the power, water or cable (Internet) company, nor cell phone. All of that is automatically paid each month, I can look at the bills if I want, which is once or twice a year at most. We don't have mail piling up, having to be opened, thrown away, filed, paid, etc.
