Just by reading about it, and the sheer amount of sites selling it with various addresses but usually the exact same content, I am prone to say it sounds alot like a multi level marketing(MLM) "thing".
Out of all the sites I find about it, none seem to be those of people doing reviews or talking about it, all are just trying to make you buy it. Also, they really like to recruit distributors it seems....I smell MLM.
