I am helping a co-worker search for a brand new car. The co-worker narrowed it down to a Mazda or a Subaru SUV.
We go online to the local dealerships, and Autotrader. The majority of the inventory pictures are "stock photo." Not a real photograph, just a drawing/silhouette of a car. Last year when I was shopping for a car, all the Mazda dealerships in the county, and Autotrader had multiple actual photos of each and every vehicle they had in stock. And recently when we were shopping for my wife's new SUV, most of the dealerships of various makes had real photos, too.
I wonder if dealers use "stock photo" to save money from having to hire a photographer. It sure was easier to shop online when multiple pictures of every vehicle were available. We were hoping to avoid driving around and dealing with pushy salespeople. Just an observation in my neck of the woods anyways.
We go online to the local dealerships, and Autotrader. The majority of the inventory pictures are "stock photo." Not a real photograph, just a drawing/silhouette of a car. Last year when I was shopping for a car, all the Mazda dealerships in the county, and Autotrader had multiple actual photos of each and every vehicle they had in stock. And recently when we were shopping for my wife's new SUV, most of the dealerships of various makes had real photos, too.
I wonder if dealers use "stock photo" to save money from having to hire a photographer. It sure was easier to shop online when multiple pictures of every vehicle were available. We were hoping to avoid driving around and dealing with pushy salespeople. Just an observation in my neck of the woods anyways.