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Press Release
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Sears Public Relations And Communications
(847) 286-8371
EnerSys Signs Multi-Year Contract to Provide Sears Holdings With Long-Life DieHard(R) Platinum Batteries
READING, Pa. and HOFFMAN ESTATES, Ill., Feb. 27 /PRNewswire/ -- EnerSys
(NYSE: ENS), the world's largest manufacturer, marketer and distributor of
industrial batteries, today announced it has signed a multi-year contract
with Sears Holdings (Nasdaq: SHLD) to manufacture and supply Sears with a
newly categorized DieHard Platinum branded battery for aftermarket
automotive and marine applications. DieHard is America's most preferred
automotive battery, among those stating a preference.
Beginning in March, 2007, Sears Auto Centers will be the exclusive
distribution channel for DieHard Platinum batteries. "By working with
EnerSys on the new DieHard Platinum battery, we continue the legacy of
innovation that was established with the original DieHard battery 40 years
ago," said Rick Sawyer, vice president/general merchandise manager of Sears
Auto Centers. "We're confident this new battery will live up to the DieHard
brand name and that users will be pleased with its performance. These
premium-grade batteries are designed for a longer life than traditional
batteries, offer increased levels of safe operation, can withstand extreme
heat and cold, and are durable for consumer automotive/marine applications.
The DieHard Platinum battery will offer proven vibration resistance to the
consumer market.
The new DieHard Platinum batteries have up to 28% more Cold Cranking
Amps (CCA) than comparatively sized spiral Absorbed Glass Mat (AGM)
batteries providing much more starting power to automobiles and boats,
along with unmatched reserved capacity. These thin-plate pure-lead
batteries will carry DieHard batteries' best-ever, free replacement
warranty. See your local Sears store for written warranty details.
"We're thrilled to provide this high-end, durable DieHard Platinum
version to consumers," said John Craig, chairman, president and chief
executive officer of EnerSys. "This partnership represents a great
opportunity for more users to benefit from our pure-lead technology
products."
The DieHard Platinum batteries are manufactured in EnerSys' U.S.
manufacturing facility in Warrensburg, Mo, where the first DieHard Platinum
came off the production line today. They have a valve-regulated design that
allows them to be installed in any orientation ,except inverted, without
spilling and the U.S. Department of Transportation has classified them as
non- spillable for safe shipping.
For more information, contact Richard Zuidema, Executive Vice
President, EnerSys, P.O. Box 14145, Reading, PA 19612-4145. Tel:
800/538-3627; Web site:
http://www.enersys.com.
About EnerSys
EnerSys, the world leader in stored energy solutions for industrial
applications, manufactures and distributes reserve power and motive power
batteries as well as chargers, power equipment and battery accessories to
customers worldwide. With a strong commitment to innovation, EnerSys has
developed a broad spectrum of technologies including lead-acid, specialty
nickel based and lithium ion batteries. The company's reserve power
batteries are used in numerous applications requiring standby power.
Several types of commercial electric powered vehicles employ its motive
power batteries, and EnerSys' premium batteries are utilized in a wide
variety of motor vehicle, power sports and recreational vehicles. The
company also provides aftermarket and customer support through its global
sales and manufacturing network.
More information regarding EnerSys can be found at
http://www.enersys.com.
About Sears Holdings Corporation
Sears Holdings Corporation is the nation's third largest broadline
retailer, with approximately $55 billion in annual revenues, and with
approximately 3,800 full-line and specialty retail stores in the United
States and Canada. Sears Holdings is the leading home appliance retailer as
well as a leader in tools, lawn and garden, home electronics and automotive
repair and maintenance. Key proprietary brands include Kenmore, Craftsman
and DieHard, and a broad apparel offering, including such well-known labels
as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and
Covington brands. It also has Martha Stewart Everyday products, which are
offered exclusively in the U.S. by Kmart and in Canada by Sears Canada. The
company is the nation's largest provider of home services, with more than
13 million service calls made annually. For more information, visit Sears
Holdings' website at
http://www.searsholdings.com
SOURCE Sears Holdings Corporation
Web site:
http://www.searsholdings.com
CONTACT: Rachel Lufkin or Beth Smith, both of The Simon Group,
Inc., +1-215-453-8700, Fax: +1-215-453-1670,
[email protected] , or Larry Costello of Sears
Holdings Corp., +1-847-286-9036
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