Originally Posted By: Quattro Pete
Originally Posted By: MolaKule
One of the things I insist in any agreement is that the marketing claims do not go beyond the results of what lab and fleet testing has given us.
I wish this was an industry standard.
Alas, most marketers would have no job then.
Thanks, this is one case in which I get to redline and give technical feedback to Marketing. In most cases, the development group gets no final say in what goes into product brochures and general marketing.
Originally Posted By: MolaKule
One of the things I insist in any agreement is that the marketing claims do not go beyond the results of what lab and fleet testing has given us.
I wish this was an industry standard.
Alas, most marketers would have no job then.
Thanks, this is one case in which I get to redline and give technical feedback to Marketing. In most cases, the development group gets no final say in what goes into product brochures and general marketing.