Question to people born before 1970's.

Status
Not open for further replies.
Joined
Jul 3, 2008
Messages
1,706
Location
Ohio, USA
When did you notice the popularity of foreign cars in America? What did you guys think when you saw more foreign cars driving around?

I'm asking because I am thinking it would have been some culture shock after seeing nothing but American cars on the road.
 
Noticed a few bugs in the 60s, but started to notice Toyotas and Hondas in the 70s. Back then they were so small and rust prone I considered them junk.
 
Well I wasn't quite born before the 70's but I noticed a big explosion of them in the late 80's. It all started with gas prices being high in the 70's and 80's like $1.25/gal (probably about $3-4 adjust for inflation) and American cars were still big and smothered with emissions regulation. The Japanese cars were chintzy and small, cheap and fuel efficient. Mostly unfounded and even untrue rumors were already starting that they were more reliable. Cheap sells. Once the media picked up with promoting Japanese cars they could sell them even at a premium.

It started as a slow ramp up and then exploded kind of like how Hyundai and Kia did. Hyundai was around and in the 80's but they have just exploded recently now that the media is hyping them.
 
I noticed it in the early 70's right after the oil embargo of 1973. Sure there were VW bugs around before that, but the Japanese cars really started to show up around here then. I remember thinking they were tinny rusty junk, throw away after a colision. No match for a '73 Electra 225 in a crash. In my early teens, I worked summers at my uncles body shop. They rusted out so bad (structural) so fast. American cars rusted out to back then, but not as bad or as fast (not counting the vega). Things certainly have changed.
 
I noticed VW's in the late 50's and early 60's Toyota, Datsun, SAAB, and Valvo begin to appear. However, the Japanese motorcycle begin to boot out the English bikes such as triumph, BSA, Norton, and Matchless. Harley also begin to suffer relative to their sales with the influx of Japanese bikes. Most all of the so called foreign brands continued to improve their products until they mastered quality issues.
 
Had a neighbor college kid that bought a CVCC back in 73 or 74? That thing was tiny.

I remember always noticing how many more foreign cars were on the road when we went on trips. In the late 60's, early 70's the big Four still had a huge hold on the Detroit market, but when we went to Florida or out west, I always noticed the difference in the mix on the roads.
 
I lived in Texas in 80's and Japanese cars were already very popular there. When I came back to the midwest about 20 years ago American cars were more common. Now foreign cars seem much more numerous than domestic. And now suddenly I see more Hyundais and Kias than anything. I can't stand them.
 
When the Big Three started rushing small cars into production, with uneven to terrible results (think Pinto, Vega, Chevette, Chrysler's numerous imports)-Honda, Toyota, Mazda, Nissan stepped up their games in the '80s, especially. Unfortunately it took the American manufacturers years to catch up, & now they have Kia & Hyundai also improving by leaps & bounds, undercutting them as well.
 
Originally Posted By: bullwinkle
When the Big Three started rushing small cars into production, with uneven to terrible results (think Pinto, Vega, Chevette, Chrysler's numerous imports)-Honda, Toyota, Mazda, Nissan stepped up their games in the '80s, especially. Unfortunately it took the American manufacturers years to catch up, & now they have Kia & Hyundai also improving by leaps & bounds, undercutting them as well.



Where is the love for AMC?.........
34.gif
The Pacer, the Gremlin....how could you forget?

It was still the Big 4 then, well the big three and the little one.....lol.
 
Originally Posted By: mechanicx
And now suddenly I see more Hyundais and Kias than anything. I can't stand them.


That's a sign of jealousy. Just accept the fact that the Koreans are becoming successful and beating the Japanese, slowly. You're in denial.
 
My dad bought his first VW bus in the 60s, and we would load that thing up with family, friends, and stuff like nobody else could. Even the big wagons of the time were no match for storage, though horsepower was somewhere south of 40 making for long trips. Payload was 1 ton and we used to load her up to the roof with cement blocks, lumber, and roofing when we were building something. We could fit a full sized motorcycle inside, and did many times. My dad would take the seats out in the back and let us kids try to stand up without touching anything as he drove down the road. No seatbelts, airbags, power brakes, and the windows slid open and closed in tracks. There was some heat in the winter, sometimes. My dad always had VWs after that until after college for me, when he switched to Ford Escorts and then the Focus wagon. The funny thing is my Mom liked big old American cars and trucks. She drove Chevy C10 trucks for many years. I learned to drive on a C10 and a VW bus. My dad bought a brand new bus the day before my road test and the shifter on those things was rubbery at the best of times, but the new one was both incredibly stiff and had no feel. I missed a few shifts on the test due to that stiff shifter, but I still passed.
 
I remember lots of ad slogans

Volkswagen does it....again.

Honda...We make it Simple

Oh What a Feelin' to own a Toyota

songs:

ooh new Subaru, got the brains and the beauty too...Subaru is today, inexpensive, and built to stay that way

"a piston goes boing boing boing but a Mazda goes MMMMMM" playing up the rotary engine.

Help me Honda... help me get a car that I love (sung to "Help me Rhonda")
 
Originally Posted By: AuthorEditor
My dad bought his first VW bus in the 60s, and we would load that thing up with family, friends, and stuff like nobody else could. Even the big wagons of the time were no match for storage, though horsepower was somewhere south of 40 making for long trips. Payload was 1 ton and we used to load her up to the roof with cement blocks, lumber, and roofing when we were building something. We could fit a full sized motorcycle inside, and did many times. My dad would take the seats out in the back and let us kids try to stand up without touching anything as he drove down the road. No seatbelts, airbags, power brakes, and the windows slid open and closed in tracks. There was some heat in the winter, sometimes. My dad always had VWs after that until after college for me, when he switched to Ford Escorts and then the Focus wagon. The funny thing is my Mom liked big old American cars and trucks. She drove Chevy C10 trucks for many years. I learned to drive on a C10 and a VW bus. My dad bought a brand new bus the day before my road test and the shifter on those things was rubbery at the best of times, but the new one was both incredibly stiff and had no feel. I missed a few shifts on the test due to that stiff shifter, but I still passed.


That's incredible...all that payload with less than 40 HP. I've always wondered how Willy Jeeps did the same thing.
 
Back in the later 60's there were quite a few Fiats running around here. I guess the Toyota Corona and the Datsun B510 were the first real Japanese cars that I saw a lot of.
 
Nope, I was born too late for it to be a culture shock- and began 1st grade in fall of 1959!

Lessee: Dad bought a new 1959 Opel Rekord Caravan(station wagon) that was our family car for at least 5 years. I well remember gas station attendants walking around it, looking at it sideways, & asking,"Whut kinda car IS that?"
grin2.gif
Dad's boss had one too- ours was blue, his was gray. So my involvement with foreign cars goes *Way* back.
wink.gif


A family in the next town had already started a decades long affair with Volkswagens. About the same time, my uncle from Californa got a VW camper van/microbus, & drove from CA to ETx in it with his wife & 4 sons!
shocked2.gif
Someone local had one of those little foreign amphibious cars- I remember watching it drive into the lake- & there were at least 2 Nash Metropolitans in town- though I'm unsure if the Nashes were made overseas or just looked like they were.

All the above were on the scene in a tiny East Texas town circa 1959-1961- but it's true that foreign cars were a tiny percentage of the local vehicles, surely no more than 1% or so, probably less.

It was the mid to late 1960's before the percentages had changed in a big way. By then, VW was the foreign car king. Toyota & Datsun(Nissan) finally showed up in our area, especially Datsuns with their little pickups & the original 240Z. But American brands were still the huge majority.

So- tiny minority way back then? Yes. Culture shock? No way!
 
Originally Posted By: Popinski
Originally Posted By: mechanicx
And now suddenly I see more Hyundais and Kias than anything. I can't stand them.


That's a sign of jealousy. Just accept the fact that the Koreans are becoming successful and beating the Japanese, slowly. You're in denial.


I remember back in 2003/4 when a local Daewoo dealer in PA (probably elsewhere as well) offered a BOGO deal for its cheapest car - can't recall the model. Kia, which was next door, was offering a similar BOGO for $1 deal on the Rio.

I've got to say that Kia come a long way since then; Daewoo, not so much. FWIW, I did prefer the Daewoo forklift over the Clark, but it was also new and ran on diesel while the Clark ran on Propane. Anyway.

I was born in '83, so I can't comment on the original question, but I can on what I've see over the years. When I was growing up, at least in my area, Camaros, Mustangs, and Cadillacs were the coolest cars, with some Chryslers bing an affordable alternative to the pricier Caddies. While American cars still had their share of followers, it seemed that Lexus had climbed to Cadillac status. A lot of people in my generation were also more envious of the NSX, Supra and, when it came out, WRXs than the Mustangs. I've always liked the Camaro, but it was never big around here, and slowly faded into oblivion some time after I graduated high school.
 
Last edited:
Originally Posted By: Popinski
Originally Posted By: mechanicx
And now suddenly I see more Hyundais and Kias than anything. I can't stand them.


That's a sign of jealousy. Just accept the fact that the Koreans are becoming successful and beating the Japanese, slowly. You're in denial.


That's ironic. I would say the average Hyundai or Kia buyers is jealous if anyone. Jealous of American prosperity, the UAW etc
21.gif
. Hyundais and Kia are not better than other makes or as good, just slightly cheaper. Who needs them or has anything to be jealous about? That'd be like saying someone would be jealous of ALDI grocery shoppers or jealous of cheapskates. It's more loathing than anything else.
 
Originally Posted By: aquariuscsm
The late 60s/early 70 American made cars were the best cars ever,and will always be.


ROFL! That's hilarious!

Oh, wait...

We're you trying to be serious?
 
Status
Not open for further replies.
Back
Top Bottom