I wonder if you'd be a candidate for some high-end ATF in your application?
Have you considered something like Valvoline MaxLife ATF, even if you don't go to a top-end synthetic?
Generally, on a new car(to me, not brand new), I will change the transmission fluid with the standard and replace it soon again(within 5k-10k) in order to do a short clean-up. Then change the filter(if an automatic in the pan or if it has an in line), and switch over to the fluid I want.
In a manual/standard, it's easier to transmission over from 1 fluid to another.