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Are Rockauto Ultra Power part numbers hints? #5382412 03/21/20 08:39 PM
Joined: Feb 2013
Posts: 485
B
brages Offline OP
OP Offline
B
Joined: Feb 2013
Posts: 485
If you get a Rock Auto "Ultra Power" part that has the same part number as another mfger's part, does that tell you the Ultra Power is probably about the same thing?

Re: Are Rockauto Ultra Power part numbers hints? [Re: brages] #5382425 03/21/20 08:58 PM
Joined: Mar 2008
Posts: 9,466
S
slacktide_bitog Offline
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Joined: Mar 2008
Posts: 9,466
No

Re: Are Rockauto Ultra Power part numbers hints? [Re: brages] #5382436 03/21/20 09:12 PM
Joined: Oct 2005
Posts: 4,742
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Kruse Offline
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K
Joined: Oct 2005
Posts: 4,742
Quite a few lesser-named oil filters have the same part number as Fram filters and they are not the same.

Re: Are Rockauto Ultra Power part numbers hints? [Re: brages] #5382476 03/21/20 10:02 PM
Joined: Jun 2003
Posts: 35,404
E
eljefino Offline
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Joined: Jun 2003
Posts: 35,404
I got economy wix filters that were presented with the better black label part #s. They then changed it a week later.

Re: Are Rockauto Ultra Power part numbers hints? [Re: brages] #5382577 03/22/20 01:15 AM
Joined: Aug 2017
Posts: 1,312
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Dave9 Offline
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Joined: Aug 2017
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No. They do that to make their part show up when people search for the major brand part, and I suspect to a lesser degree, to trick people into buying that part, thinking they're getting a great low price deal on the major brand.. happens all the time on ebay when someone mentions "Toyota" (as just one brand example) and then a part #, when if cornered they'll claim they didn't mean it's a Toyota part, only that it's FOR a Toyota vehicle.

Re: Are Rockauto Ultra Power part numbers hints? [Re: brages] #5382684 03/22/20 08:42 AM
Joined: Jun 2003
Posts: 35,404
E
eljefino Offline
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Joined: Jun 2003
Posts: 35,404
You can't trademark a number. Intel ran into this with their 486, which was copied by AMD. Hence, "Pentium."

Re: Are Rockauto Ultra Power part numbers hints? [Re: brages] #5384521 03/24/20 11:58 AM
Joined: Aug 2003
Posts: 2,785
Hootbro Offline
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When private label manufacturing, any oil filter maker will use any other oil filter maker/brand numbering system if the customer asks for it.


2020 Jeep Gladiator Rubicon 3.6L (Dealer Bulk 0W-20)
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