Originally Posted by JHZR2
Standard cab are still highly used in commercial and delivery applications. Given the obnoxious cost of modern full size trucks, why would any entity like that pay for more truck then they need?
For private, and especially family type use, the crew cab really is where its at... If you want a bed and not an SUV.
I always thought that the short bed, single cab truck looked neat. We're at the the point in the economy where personal use vehicles are going to be financed (since the typical American buyer isnt actually rich enough to buy it outright) for "fun". So a single cab, short bed pickup for all those offroad trips that the usual suburbanite does, is appealing. Spoken as one, who bought their first vehicle (outright) as a single cab, short bed pickup, btw, back in '98. If the marketing folks can appeal to a broader set of consumers, of course they will.
I was only a tot, but I recall single cab, short bed pickups to be all the rage in the early 80's. Especially ones with upsized tires and light bars (KC lights, IIRC?). Now those folks who were in their teens and 20s back then are coming free of kids and having more disposable income, and they sure might want one of those trucks while gas is cheap... I dont think short beds are available much anymore with regular cabs, but that overall design is still probably appealing to some, even if long bed.
^^^^78/79 is the last year Ford made a good looking truck, I had a 78 Bronco that I wish I still had.