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Interstate Batteries Focus Group, round 2? #5321833 01/13/20 05:46 PM
Joined: Apr 2016
Posts: 581
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1978elcamino Offline OP
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Joined: Apr 2016
Posts: 581
A while back interstate did its first round of focus group questions and many of us including myself got a gift card. Just wondering if anyone has experienced a round 2 for this focus group?


2018 F150 5.0
2016 Ford Fusion 2.5
Re: Interstate Batteries Focus Group, round 2? [Re: 1978elcamino] #5322043 01/13/20 09:14 PM
Joined: Nov 2017
Posts: 672
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KneeGrinder Offline
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Posts: 672
Off topic here, I used to occasionally paint vehicles 1 year prior to release to the public and they did what they called Clinics, and also Focus Groups. They also compare their model to two other competitor models in their same class. They would tape up all identifying badges so no one could easily tell who the manufacture's were. Don't ask me what they did there, IDK! Somebody else's problem. I stayed in the shop and work on other vehicles.

What kind of Focus group for a battery,
Do you like the color?
Do you like the green sticker?
Did it start your vehicle?
Would you suggest to a friend? Is there anything we could do better to kiss your behind and make this the bestest battery on earth?
Would you like to be on our email promotion list for discounts, sales, and so we can sell your information to institution's?


Lol, sorry, no offence, I have a few Interstates myself, Costco! I find humor in a Focus group for a battery, carry on.


08 Tribeca 90k PUP 5w30
06 Accord 137k PP 0w20
03 Acura CL-S 90k M1 AP 5W20
02 Acura TL-S 241k ST 5W30
02 Accord EX 155k PP 0W20
02 K3500 99k M 1 ESP 5w40
00 F350 139k M 1300 15w40
Re: Interstate Batteries Focus Group, round 2? [Re: KneeGrinder] #5322377 01/14/20 11:44 AM
Joined: May 2019
Posts: 744
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AC1DD Offline
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Originally Posted by KneeGrinder
Off topic here, I used to occasionally paint vehicles 1 year prior to release to the public and they did what they called Clinics, and also Focus Groups. They also compare their model to two other competitor models in their same class. They would tape up all identifying badges so no one could easily tell who the manufacture's were. Don't ask me what they did there, IDK! Somebody else's problem. I stayed in the shop and work on other vehicles.

What kind of Focus group for a battery,
Do you like the color?
Do you like the green sticker?
Did it start your vehicle?
Would you suggest to a friend? Is there anything we could do better to kiss your behind and make this the bestest battery on earth?
Would you like to be on our email promotion list for discounts, sales, and so we can sell your information to institution's?


Lol, sorry, no offence, I have a few Interstates myself, Costco! I find humor in a Focus group for a battery, carry on.



Indeed since Interstate doesn't even manufacture batteries at all, they just slap their name on the battery.

Re: Interstate Batteries Focus Group, round 2? [Re: 1978elcamino] #5322418 01/14/20 12:27 PM
Joined: Jan 2003
Posts: 3,389
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edwardh1 Online Happy
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Joined: Jan 2003
Posts: 3,389
does it last a long time like from the factory new car Toyota oem (panasonic?) batteries?


These products are all new every year?? They are a revolution!!! Razor blades, mens shirts, TVs, wiper blades, gutter guards, hearing aids... according to the ads. But also all new last year
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