How is that filter "much better" than a Fram air filter??
"Much better" in my case refers to the impact on my emotional well-being. I do not like Fram air filters for reasons unknown to me. I've always eschewed them in favor of Wix and now Supertech. It's probably more of a "feel good" thing for me knowing that l won't be putting a Fram air filter in my vehicle.
Kinda like a Chevy vs Ford pickup guy where a die-hard Ford pickup driver would pass on a great deal on a newer Chevy truck only to keep driving in an old beater Ford.
The weird thing is l also avoid Fram oil filters, but have been using blue Subaru OEM oil filters for years without any issues. I am almost certain that they are manufactured by Fram, but l sleep well at night because they are painted blue instead of orange and have a Subaru logo on them instead of Fram. Go figure.