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Re: Brand loyalty or hate? [Re: KrisZ] #5111093 05/21/19 09:42 AM
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4WD Offline
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Yeah … The word “better” is not making us better off …

Re: Brand loyalty or hate? [Re: rooflessVW] #5111121 05/21/19 10:12 AM
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MCompact Offline
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Originally Posted by rooflessVW
I like what I like. It just so happens that what I like comes from certain brands.


That is my attitude as well. I became interested in BMWs back in 8th Grade(1971) after seeing an ad in Car and Driver describing how their Bavaria could cruise at 120 mph. I didn’t actually own one until I was 26, but 11 BMWs later I still find several cars in their lineup to be compelling choices.
Having said all that, in my opinion the most egregious sin an automobile can commit is to be boring. As a result there are very few brands that build more than 1 or 2 cars I could seriously see myself owning- and there are a couple that do not build anything I find desirable.


Mine:
2014 M235i
2009 Cooper Clubman
1999 Wrangler Sahara
1995 318ti Club Sport

Wife's:
2015 X1 xDrive28i M Sport


Son's
2009 328i

Buy what makes you smile...
Re: Brand loyalty or hate? [Re: AuthorEditor] #5111124 05/21/19 10:16 AM
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madRiver Offline
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I find interesting is my wife associates the entire Honda brand name with her first after college car. A very reliable Civic she liked.

She did not even bother looking at Honda CRV in her quest for compact SUV's. I don't want a Honda it was my first college vehicle.

She did however peek at slightly used Acura RDX in her quest.

Re: Brand loyalty or hate? [Re: AuthorEditor] #5111142 05/21/19 10:34 AM
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ragtoplvr Online Content
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I USED to be brand loyal.

So many mergers, acquisitions, outsourcing, no longer. Brands that are good today are crap tomorrow, and vice versa.

There are more like me every day. Does the MFG management wake up? Having spent my time in corporate america, I do not expect it. They can make their bonus even when closing the company. Sears cough cough.

Rod

Last edited by ragtoplvr; 05/21/19 10:40 AM.
Re: Brand loyalty or hate? [Re: AuthorEditor] #5111157 05/21/19 10:45 AM
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AuthorEditor Offline OP
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What I find happens is you find a product you like and it is easy to just keep using that one without realizing they have actually changed many things about it. You rely on the brand, which lures you into thinking things will remain that way. I am reminded of a marine pump I purchased that was identical to the replacement pump, from the outside. However, I soon discovered that the construction of the pump had been cheapened in many ways that were not detectable from the outside. SS through bolts holding things together had been replaced with self-tapping screws into plastic, for example. We see the same thing here on BITOG all the time. Oil filters seem to change construction on a regular basis.

Re: Brand loyalty or hate? [Re: AuthorEditor] #5111230 05/21/19 11:52 AM
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SeaJay Online Content
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Originally Posted by AuthorEditor
An example popped into my mind as I was thinking about shopping. In the supermarket there is a whole shelf of various brands of half-and-half, and the generic store brand is like $1.00 less per quart than some of them. I have never detected any difference between any of the brands, so I always purchase whichever is cheapest when I am there. Same with a lot of other supermarket branded stuff. Why does someone just waste that $1?


That is the old "since it costs more, it must be a better product" theory that a fair people live their lives by.

Re: Brand loyalty or hate? [Re: AuthorEditor] #5111258 05/21/19 12:18 PM
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theory Offline
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Imo, "Brand Loyalty" is earned through time/merit and its to make things simpler.

Brands don't just earn our trust. Theyre earned after proving themselves over time. And sticking to one brand makes things easier in choice because too many choices causes "choice paralysis".

Re: Brand loyalty or hate? [Re: 4WD] #5111388 05/21/19 02:30 PM
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litesong Offline
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Originally Posted by 4WD
Yeah … The word “better” is not making us better off …
But, the word "best" makes us smile...... & loosens our purse strings.......but later, we don't smile & are poorer.

Re: Brand loyalty or hate? [Re: SeaJay] #5111448 05/21/19 03:26 PM
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gman2304 Offline
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Originally Posted by SeaJay
Originally Posted by AuthorEditor
An example popped into my mind as I was thinking about shopping. In the supermarket there is a whole shelf of various brands of half-and-half, and the generic store brand is like $1.00 less per quart than some of them. I have never detected any difference between any of the brands, so I always purchase whichever is cheapest when I am there. Same with a lot of other supermarket branded stuff. Why does someone just waste that $1?


That is the old "since it costs more, it must be a better product" theory that a fair people live their lives by.

When I write LOL down on my wife’s grocery list she knows it means Land O Lakes half and half. To me LOL is the best, and I can tell a difference in my coffee. Same with potato chips, Lays original or nothing.I buy OEM brake pads and my son wonders why his cheap pads make so much brake dust. I have bought many generic items I haven’t been happy with and disliked so I ended up tossing it, so that’s the real waste of money. I am brand loyal to many products because they have proven over the years/decades to be a superior product and worth a premium price. “Buy once cry once” in most cases has merit.

Last edited by gman2304; 05/21/19 03:36 PM.
Re: Brand loyalty or hate? [Re: AuthorEditor] #5111739 05/21/19 08:32 PM
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doitmyself Offline
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I miss the days when you could be brand loyal with confidence to companies like MOOG and Timken. Sigh.

Re: Brand loyalty or hate? [Re: PimTac] #5112517 05/22/19 03:18 PM
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Originally Posted by PimTac
Any brand loyalty goes out the window if the owner has a bad experience with that product.


That happened to me with Chryslers. I bought an Intrepid new in '98. Took care of it meticulously. Changed the oil and filter every 3K miles and used only full synthetic. The engine starting burning a qt every 500 miles when the car had reached just 50K miles. I'll never buy another Chrysler product...

Re: Brand loyalty or hate? [Re: AuthorEditor] #5112518 05/22/19 03:20 PM
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grampi Offline
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Originally Posted by AuthorEditor
What I find happens is you find a product you like and it is easy to just keep using that one without realizing they have actually changed many things about it. You rely on the brand, which lures you into thinking things will remain that way. I am reminded of a marine pump I purchased that was identical to the replacement pump, from the outside. However, I soon discovered that the construction of the pump had been cheapened in many ways that were not detectable from the outside. SS through bolts holding things together had been replaced with self-tapping screws into plastic, for example. We see the same thing here on BITOG all the time. Oil filters seem to change construction on a regular basis.


PureOne filters comes to mind...

Re: Brand loyalty or hate? [Re: grampi] #5113015 05/23/19 12:41 AM
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litesong Offline
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Originally Posted by grampi
I bought an Intrepid new in '98. Took care of it meticulously......The engine starting burning a qt every 500 miles when the car had reached just 50K miles. I'll never buy another Chrysler product...
I had a bland Dodge Caliber that worked well. So many people had problems with other Chrysler products, Caliber CVT transmission,& other sub-systems, I got rid of the Caliber at 53,000 miles, BEFORE I had problems. Like I said in an earlier post:
1) Ford Festiva(KIA car).....got me through very slow economic times.... still have it. 2) Our 11 year old Hyundai (who bought KIA) Accent has 145,000 miles & should soar past 200,000 miles, presently giving its highest MPG (48+) ever. 3) Our two Elantras have a total mileage of 125,000 miles & nothing has ever gone wrong with either one, while sipping gas, too. 4) The last good new car deal in America was the sale of TWO 2009 Hyundai Accents for $14,000.

Re: Brand loyalty or hate? [Re: AuthorEditor] #5113067 05/23/19 05:30 AM
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Ws6 Offline
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Originally Posted by AuthorEditor
Why do we exhibit tribal loyalty to particular brands, or enmity to other brands based purely on what company a product comes from? We read statements here all the time like, "that filter brand is garbage," or "I would only drive a Chevy." It makes no sense when you look at the numerous products companies make and compare them. Sometimes one product from a brand is great, but another product from that brand is beaten by another company. Or maybe a particular oil is perfect for your ride, but it would be useless in my ride. Or, a more common scenario is that several products are nearly identical in performance, but there will always be people saying , "I would never touch that stuff with a ten-foot poll." It seems like many threads become shouting matches between different brand tribes with no reasoning. I look at shopping for parts like tools. My toolbox is a mixture of expensive tools from various brands for jobs that require expensive tools or ones that will last a long time, then some of my tools are cheap ones that just get the job done at a less expensive level. Sometimes I need a tool for one particular job--it makes no sense to spend a fortune on something I use once every few years. Other tools are oddballs I picked up because they are particularly good at what they do. I can't imagine just picking one tool brand and then never buying tools elsewhere. Shouldn't oil, filters, cars, trucks, and all the other vehicle stuff be chosen or the merits of the product? Does the brand really tell us anything?


Because of past experiences correlated with statistical data. At least, that's me.

EX: Chrysler is trash.

I owned a Jeep Grand Cherokee Limited/HEMI/QD2 and it broke often and the bushings rotted and so forth. Junk. I Googled, and got Consumer Reports, TrueDelta, JD Power, etc. data, and they confirmed that Chrysler has a bad reputation for quality. Ergo "Chrysler is trash" is my opinion, based on personal and empirical data.

ETA: I literally read only the first post that I quoted. Looking up, I can see that maybe I'm not alone...

Last edited by Ws6; 05/23/19 05:31 AM.

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Re: Brand loyalty or hate? [Re: AuthorEditor] #5113091 05/23/19 06:20 AM
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AuthorEditor Offline OP
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Quote
Because of past experiences correlated with statistical data.

Sure, but doesn't the "past experiences" part often mislead us? Companies change, they are bought and sold, management shifts, products are changed, etc. Case in point is look what happens when discussing oil filters. I still find the minute I mention FRAM on other forums the thread becomes filled with people proclaiming they will never touch those trash filters that have ruined countless engines, blah, blah. It is no use explaining you are talking about current generation FRAM Ultra filters. That type of factual information just flies by the haters who are locked into their Brand nonsense. I'm old enough to remember a time when adding the word "Japanese" to a description of a product was condemning it as cheap and shoddy. Early Japanese motorcycles we got in the USA were actually quite good in comparison to others on the market, but they were considered cheap trash by much of the public.

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