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Luxury Car Owners Switching to Pickup Trucks #5081602
04/21/19 11:05 AM
04/21/19 11:05 AM
Joined: Jan 2006
Posts: 2,790
Idaho
SubLGT Offline OP
SubLGT  Offline OP

Joined: Jan 2006
Posts: 2,790
Idaho
https://www.cnbc.com/2018/11/03/lux...-pickups-as-ford-gm-dominate-market.html

Quote
Demand has been surging among regular buyers who are opting out of sedans and coupes and replacing their luxury vehicles with pickups and SUVs....

Officials with Detroit’s Big Three suggest they are struggling to keep up with demand for their new pickups, especially the higher-priced offerings....

Drivers are increasingly shelling out $70,000 to $100,000 and more for tricked out pickups....

While trucks have traditionally been the sort of vehicles you’d expect to see on a farm or at a work site, demand has been surging among regular buyers who are opting out of sedans and coupes and replacing their family vehicles with pickups and SUVs. And some of the biggest demand is coming at the high-end of the truck spectrum, with luxury buyers favoring lavishly outfitted pickups like the Silverado High Country.

In fact, that $70,000 for a fully loaded Chevy truck might seem like chump change to fans of the Ford F-Series, long the nation’s best-selling pickup line....Last year, the automaker added a new Super Duty Limited version that can nip $97,000 out of the factory, with aftermarket options sold by Ford dealers pushing it into six figures....And as Doug Scott, the long-time head of Ford truck marketing told CNBC before his recent retirement, “every time we add a new premium edition, buyers tell us they want more.”




http://gmauthority.com/blog/2018/09...inue-to-steal-sales-from-premium-brands/

Quote
Bloomberg reported Tuesday that buyers are more often trading in their premium sedans and crossovers for luxury pickup trucks. At General Motors, the GMC Sierra and Chevrolet Silverado see trade-in rates of 15 and 9 percent, according to Edmunds data. At Ford, its 13 percent of F-150 buyers, and Ram sees 9 percent of buyers trading in cars from established premium makes. And we’re talking BMW, Mercedes-Benz and Audi. At Ram, the division said it even gets some Cadillac owners stepping into luxury pickup trucks like high-end Ram 1500 models.




https://www.forbes.com/sites/jimgor...for-2019-are-pickup-trucks/#18813b58799f

Quote
Big pickups mean big profits for automakers, especially the current crop of luxury-equipped haulers. Opulently equipped with hand-stitched leather interiors and an opulent assortment of comfort, convenience and safety features, upscale pickups start in the $50,000 range and can extend well beyond $60,000 and even $70,000 when fully loaded. Reports suggest that one out of every five pickup truck sold these days is of the luxury variety.

The sky is literally the limit here....the Ford F450 Super Duty pickup....starts at $88,000, approaches the $100,000 mark when fitted with all available options, and can easily reach beyond with a few added dealer accessories. That’s Mercedes-Benz S-Class money.




https://www.freep.com/story/money/cars/2018/10/04/pickup-truck-prices-vehicles/1455588002/

Quote
...Mike Herron....decided to keep his garage to one vehicle: a pickup. (Herron, 65, lives in Durant, Oklahoma, about 50 miles north of Dallas. He owns four businesses and is a real estate investor who has driven BMW sports cars for the past decade). He sold his 2017 BMW X6 sports coupe in late August to buy a 2019 GMC Sierra Denali pickup for $70,000. "I wanted it because it's got a sweet-looking body and has every feature imaginable. It's luxurious on the inside and drives like a German luxury car," said Herron. "The technology on this truck does more than the BMW technology does." Herron said he believes he got a good price because the Denali trim level will hold its resale value better than his BMW did. Herron paid $84,000 for his BMW when he bought it new 23 months ago. He sold it for $44,000. Herron, whose son has dubbed the pickups the "new urban limousine," admits he would pay up to $100,000 for a pickup "if I thought it was worth it."

Edmunds' data shows, through September, the average transaction price for a full-size pickup is $48,377, a 48-percent boost from 10 years ago and a 19-percent hike from 2013 for the same period. For that price, a person could buy a Mercedes-Benz or BMW luxury sedan......"A 48-percent increase in price is the highest price increase for that time period out of all vehicle categories," said Ivan Drury, senior analyst at Edmunds. "Even at $45,000, it prices a lot of people out."

Most buyers expect to pay $26,699 for a new midsize pickup, Cox data show. But, the average transaction price through August 2018 is actually $33,275. Similarly, the expected price of a full-size pickup is $38,529, but the average transaction price for the year through August is $47,987.

Last month, the average transaction price for the Ford F-series was $46,591. The Chevrolet Silverado was $42,162 and the Ram came in at $42,484, according to J.D. Power's Power Information Network data. Those figures include 2018 and 2019 model-year pickups.

Taking a look at the median purchase price rather than the average purchase price, the numbers land a little differently, although still climb higher. The median purchase price for a pickup nine years ago was $31,000. It rose to $37,000 in 2013. Today, it is $43,000, said Alexander Edwards, president of consultancy Strategic Vision in San Diego.


Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081608
04/21/19 11:10 AM
04/21/19 11:10 AM
Joined: Aug 2008
Posts: 3,652
Where the wind comes sweepin'
Reddy45 Offline
Reddy45  Offline

Joined: Aug 2008
Posts: 3,652
Where the wind comes sweepin'
Gotta keep up with the Joneses.

Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081610
04/21/19 11:12 AM
04/21/19 11:12 AM
Joined: Jun 2003
Posts: 34,439
ME
eljefino Offline
eljefino  Offline

Joined: Jun 2003
Posts: 34,439
ME
Since the dawn of time, people have had "extra" money and struggled to find what to do with it. Similarly, luxury item makers have struggled to perceive the next trend. Thankfully, the two groups seem to have found something in common.

I have a 1995 "Eddie Bauer" F150 with the 150 hp inline-6, a stick shift, shag carpeting, power windows/locks, AC, cruise, 2wd, and snazzy green-over-brown two-tone paint. And that's about it! I don't have the brochure but wonder if there's an Eddie Bauer Supreme. laugh

Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081614
04/21/19 11:16 AM
04/21/19 11:16 AM
Joined: Oct 2014
Posts: 13,777
Canyon County Idaho
CT8 Offline
CT8  Offline

Joined: Oct 2014
Posts: 13,777
Canyon County Idaho
Those evil pick ups.People shouldn't ought to have them.


2015 F150 2.7
2018 F350 6.2
Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081631
04/21/19 11:38 AM
04/21/19 11:38 AM
Joined: Mar 2008
Posts: 8,244
USA
slacktide_bitog Offline
slacktide_bitog  Offline

Joined: Mar 2008
Posts: 8,244
USA
Too bad the Lincoln Blackwood/Mark LT and Escalade EXT never caught on!

Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081632
04/21/19 11:39 AM
04/21/19 11:39 AM
Joined: Sep 2018
Posts: 303
Raleigh NC
MrMoody Offline
MrMoody  Offline

Joined: Sep 2018
Posts: 303
Raleigh NC
This new trend has been going on for about 30 years. I've heard high-end pickups referred to as "cowboy Cadillacs" for literally decades. Then the Escalade pickup came out in '02?


2018 Hyundai Kona 1.6T DCT
2006 Pontiac (Holden) GTO AT
2001 Pontiac Grand Prix GT 3.8 NA (beater)
2005 Toyota Matrix FWD (ultra beater)
"Fob" and "Noack" are not acronyms.
Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081637
04/21/19 11:44 AM
04/21/19 11:44 AM
Joined: Dec 2003
Posts: 922
New England, USA
wings&wheels Offline
wings&wheels  Offline

Joined: Dec 2003
Posts: 922
New England, USA
...is this new?


'05 Lotus Elise S/C
'85 Land Rover 90 diesel
'74 Triumph TR6
'74 BMW 2002
'72 Land Rover Series III 88"
'99 Porsche 996 (Wife's)
'01 Porsche Boxster S (mostly Wife's...)
Piper Pa28-236


Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081651
04/21/19 11:58 AM
04/21/19 11:58 AM
Joined: Dec 2003
Posts: 10,220
Florida, Cape Coral
Eddie Offline
Eddie  Offline

Joined: Dec 2003
Posts: 10,220
Florida, Cape Coral
People are getting tired of needing to CRAW or BACK-IN into their "full size" vehicles. I went from a sedan to a compact 5 passenger COV/SUV for that reason. I can get into my vehicle and retain some dignity..Not sure if I'd very make to transition to a Pickup. I don't need to haul alot of stuff, nor do I want to be a gentleman farmer type. Ed


2014 CX5 Touring 2.5L :-)
Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081652
04/21/19 11:58 AM
04/21/19 11:58 AM
Joined: Jan 2010
Posts: 1,475
Los Gatos, CA
JeffKeryk Offline
JeffKeryk  Offline

Joined: Jan 2010
Posts: 1,475
Los Gatos, CA
I love my PickUp. So do my neighbors.


2018 Tesla Model 3, Medium Range Battery
2018 Lexus RX450h
2013 Lexus GS350 F Sport
2006 Acura TSX
2001 Tundra Access Cab, 1998 Accord LX, 1968 Corvette L36 Roadster, 1965 Olds 4-4-2
Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081664
04/21/19 12:12 PM
04/21/19 12:12 PM
Joined: Aug 2004
Posts: 2,305
5600 feet elevation, Arizona
double vanos Offline
double vanos  Offline

Joined: Aug 2004
Posts: 2,305
5600 feet elevation, Arizona
When I bought my pretty much fully loaded ‘11 FX4 I took my old football buddy’s 74 year old dad out for a ride. He marveled at how quiet pickups had become, the comfortable ride and, between sat radio and the nav, he was totally blown away. Ecoboost engines were new at the time and I gave him a light demonstration of it could do acceleration wise.
Finally he asked me how much the truck cost. $42k our the door. He pondered that for a moment or so then asked me “why would anyone buy a Lincoln?”

And I think from about 2010 on all the pickups started on a path that began emphasizing luxury to go along with utility. The utility never got compromised either; trucks tow and carry more now than ever. Add that many trucks are equipped with the whole suite of safety features and you wind up with luxury cars that are in trouble.

I’ve never been in my truck driving in bad weather and wished I was in my old 330ci. Those articles are correct: trucks just might be destined to eliminate the luxury car.


Sabine Schmitz is the Queen of the 'Ring; Svetlana Kapanina is the Queen of the SKIES...
Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081667
04/21/19 12:15 PM
04/21/19 12:15 PM
Joined: May 2010
Posts: 10,104
out there
spasm3 Offline
spasm3  Offline

Joined: May 2010
Posts: 10,104
out there
People discover that the long wheel base rides pretty good.


13 elantra 75k 5w30 QSUD
03 chevy avalanche 80k synpwr 5w30
17 mazda cx-5 9500 miles m1 0w30
Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081690
04/21/19 12:39 PM
04/21/19 12:39 PM
Joined: Apr 2008
Posts: 39,857
Ontario, Canada
OVERKILL Offline
OVERKILL  Offline

Joined: Apr 2008
Posts: 39,857
Ontario, Canada
Not surprising really. Not even "Luxo" trim, our '19 RAM Sport rides incredibly well and is very well appointed throughout. It's quieter and smoother than my Jeep, which, in 2016, was the top-trim level available for the GC. My father is blown away by how nice these new trucks are and I fully expect that once he's done with his Expedition, that he'll be consolidating from that and his Town Car into a new truck, probably in Laramie trim.


2019 RAM 1500 Sport - Mobil 1 EP 0w-20, FRAM Ultra
2016 Grand Cherokee SRT - Ravenol SSL 0w-40, FRAM Ultra
Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081744
04/21/19 01:50 PM
04/21/19 01:50 PM
Joined: Nov 2012
Posts: 649
Ajax,Ontario, Canada
Pelican Offline
Pelican  Offline

Joined: Nov 2012
Posts: 649
Ajax,Ontario, Canada
Originally Posted by SubLGT

Drivers are increasingly shelling out $70,000 to $100,000 and more for tricked out pickups....


I doubt that they are buying, at that level they lease so a $100K is only costing them $50K or so depending on te length of the lease.

Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081768
04/21/19 02:12 PM
04/21/19 02:12 PM
Joined: Jun 2014
Posts: 999
Central Oklahoma
tony1679 Offline
tony1679  Offline

Joined: Jun 2014
Posts: 999
Central Oklahoma
Yep. $100k grocery getters that get 11mpg. It's rampant here. 1 in 100 actually have seen a pasture.


'16 Hyundai Elantra 1.8L 79k
'13 Honda Civic 1.8L 50k
For Sale frown - '08 Chevy Impala SS 5.3L 135k (Tuned- AFM is EVIL!)
\/SP & WIX FTW
Re: Luxury Car Owners Switching to Pickup Trucks [Re: SubLGT] #5081769
04/21/19 02:13 PM
04/21/19 02:13 PM
Joined: Mar 2012
Posts: 6,961
Colorado Springs
edyvw Online content
edyvw  Online Content

Joined: Mar 2012
Posts: 6,961
Colorado Springs
Originally Posted by SubLGT
https://www.cnbc.com/2018/11/03/lux...-pickups-as-ford-gm-dominate-market.html

Quote
Demand has been surging among regular buyers who are opting out of sedans and coupes and replacing their luxury vehicles with pickups and SUVs....

Officials with Detroit’s Big Three suggest they are struggling to keep up with demand for their new pickups, especially the higher-priced offerings....

Drivers are increasingly shelling out $70,000 to $100,000 and more for tricked out pickups....

While trucks have traditionally been the sort of vehicles you’d expect to see on a farm or at a work site, demand has been surging among regular buyers who are opting out of sedans and coupes and replacing their family vehicles with pickups and SUVs. And some of the biggest demand is coming at the high-end of the truck spectrum, with luxury buyers favoring lavishly outfitted pickups like the Silverado High Country.

In fact, that $70,000 for a fully loaded Chevy truck might seem like chump change to fans of the Ford F-Series, long the nation’s best-selling pickup line....Last year, the automaker added a new Super Duty Limited version that can nip $97,000 out of the factory, with aftermarket options sold by Ford dealers pushing it into six figures....And as Doug Scott, the long-time head of Ford truck marketing told CNBC before his recent retirement, “every time we add a new premium edition, buyers tell us they want more.”




http://gmauthority.com/blog/2018/09...inue-to-steal-sales-from-premium-brands/

Quote
Bloomberg reported Tuesday that buyers are more often trading in their premium sedans and crossovers for luxury pickup trucks. At General Motors, the GMC Sierra and Chevrolet Silverado see trade-in rates of 15 and 9 percent, according to Edmunds data. At Ford, its 13 percent of F-150 buyers, and Ram sees 9 percent of buyers trading in cars from established premium makes. And we’re talking BMW, Mercedes-Benz and Audi. At Ram, the division said it even gets some Cadillac owners stepping into luxury pickup trucks like high-end Ram 1500 models.




https://www.forbes.com/sites/jimgor...for-2019-are-pickup-trucks/#18813b58799f

Quote
Big pickups mean big profits for automakers, especially the current crop of luxury-equipped haulers. Opulently equipped with hand-stitched leather interiors and an opulent assortment of comfort, convenience and safety features, upscale pickups start in the $50,000 range and can extend well beyond $60,000 and even $70,000 when fully loaded. Reports suggest that one out of every five pickup truck sold these days is of the luxury variety.

The sky is literally the limit here....the Ford F450 Super Duty pickup....starts at $88,000, approaches the $100,000 mark when fitted with all available options, and can easily reach beyond with a few added dealer accessories. That’s Mercedes-Benz S-Class money.




https://www.freep.com/story/money/cars/2018/10/04/pickup-truck-prices-vehicles/1455588002/

Quote
...Mike Herron....decided to keep his garage to one vehicle: a pickup. (Herron, 65, lives in Durant, Oklahoma, about 50 miles north of Dallas. He owns four businesses and is a real estate investor who has driven BMW sports cars for the past decade). He sold his 2017 BMW X6 sports coupe in late August to buy a 2019 GMC Sierra Denali pickup for $70,000. "I wanted it because it's got a sweet-looking body and has every feature imaginable. It's luxurious on the inside and drives like a German luxury car," said Herron. "The technology on this truck does more than the BMW technology does." Herron said he believes he got a good price because the Denali trim level will hold its resale value better than his BMW did. Herron paid $84,000 for his BMW when he bought it new 23 months ago. He sold it for $44,000. Herron, whose son has dubbed the pickups the "new urban limousine," admits he would pay up to $100,000 for a pickup "if I thought it was worth it."

Edmunds' data shows, through September, the average transaction price for a full-size pickup is $48,377, a 48-percent boost from 10 years ago and a 19-percent hike from 2013 for the same period. For that price, a person could buy a Mercedes-Benz or BMW luxury sedan......"A 48-percent increase in price is the highest price increase for that time period out of all vehicle categories," said Ivan Drury, senior analyst at Edmunds. "Even at $45,000, it prices a lot of people out."

Most buyers expect to pay $26,699 for a new midsize pickup, Cox data show. But, the average transaction price through August 2018 is actually $33,275. Similarly, the expected price of a full-size pickup is $38,529, but the average transaction price for the year through August is $47,987.

Last month, the average transaction price for the Ford F-series was $46,591. The Chevrolet Silverado was $42,162 and the Ram came in at $42,484, according to J.D. Power's Power Information Network data. Those figures include 2018 and 2019 model-year pickups.

Taking a look at the median purchase price rather than the average purchase price, the numbers land a little differently, although still climb higher. The median purchase price for a pickup nine years ago was $31,000. It rose to $37,000 in 2013. Today, it is $43,000, said Alexander Edwards, president of consultancy Strategic Vision in San Diego.




I now one thing, if Mike decides to keep up with some X5 in his Denali, he can only kill himself.


15' Toyota Sienna AWD (Mobil1 5W30 EP+OEM filter).
11' VW Tiguan 2.0T (Castrol 0W40+MANN filter)
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