Originally Posted by wag123
The SP Series Snappers are not REAL/GENUINE Snapper mowers, they are Snapper badged Murrays. B&S bought both Snapper and Murray out of bankruptcy, so they own both names. Murray mowers are built cheap to sell cheap, always have been. Real/Genuine Snappers sell for considerably more money than these Murray Snappers, and they don't sell them at Walmart.
I do believe you got part of Snapper's history incorrect.
B&S did not buy Snapper out of bankruptcy. In 2002, Simplicity Mowers bought Snapper. In 2004, B&S acquired Simplicity Mowers.
That is seen here:
Quote
Lawn and garden tractor manufacturer Simplicity Manufacturing Inc., Port Washington, has completed its purchase of McDonough, Ga.-based Snapper Inc. for an adjusted purchase price of $55.8 million, Snapper's parent company reported Wednesday (Nov. 27, 2002).
https://www.bizjournals.com/milwaukee/stories/2002/11/25/daily34.html
Quote
An even more important acquisition would take place in October (2002) when Simplicity agreed to a $73.3 million purchase (later adjusted to $55.8 million) of Georgia-based Snapper Inc., a lawn equipment manufacturer which Simplicity had been pursuing for several years. Snapper, founded in 1890 to make saws, was owned by Metromedia International Group Inc, which after a change in leadership elected to put the business up for sale. Simplicity finished second in the bidding, but when a deal with the high bidder failed to materialize, Simplicity was quick to step in and buy the Snapper assets.
Then, in June 2004, Simplicity announced that it would be acquired by Briggs & Stratton for some $225 million in cash. Expected to be completed in 2005, the deal would make Simplicity a part of its new parent's Power Products Group, though the company planned to maintain its current management team and manufacturing facilities. "We're pleased with the acquisition," said CEO Wier, the former Briggs & Stratton executive, adding, "We believe Briggs & Stratton has the financial resources and support to allow us to continue our current growth strategy."
http://www.fundinguniverse.com/company-histories/simplicity-manufacturing-inc-history/
This is the article everyone alludes to in relation to WM and "Snapper", although it was Weir from Simplicity who was the CEO to tangled with WM over Snapper:
https://www.fastcompany.com/54763/man-who-said-no-wal-mart
Just want to make sure you've got the correct facts instead of rumors and incorrect info.