I think the better question is who *doesn't* do it.
Who does: BMW Mini Ford (most, if not all, Ecoboost vehicles) Cadillac (CTS and ATS with the 2.0L turbo) Chevrolet (Camaro with the 2.0L turbo) VW Nissan Lexus Mercedes Benz Audi Kia
I think a fair assessment is to say it is often used in "sport" vehicles that have performance intentions, but aren't a true sports car. Anymore, most of these vehicles are using a turbo and sound... meh.
Mickey Mouse gimmick. When an engine has some real steam in the boiler you know it, its not just about the sound.
This^^ An engine sounds like what it sounds like. A turbo four BMW probably doesn't make any wonderful noises, but it is what it is. Way back when, I can recall seeing really fast 934s as well as a turbo toolshed BMW raced. What was so impressive about these cars was how quietly they went about their business of speed. OTOH, any Chevy whether SBC or BBC would shake your guts with its thunder while still not being in the running with the turbo Porsches. Then their was the Aston-Martin V-8 powered Nimrod, which made wonderful noises while running well behind the leading cars. There were also a couple of very aggressively driven Toyota silhouette racers that made the most pleasing high rpm wail. These stock-based looking cars were revealed as tube frame silhouette cars when one of them had some sort of tangle which ripped up its bodywork. Where might one have seen all of these cars raced on the same track at the same time? Anyone ever heard of the Lumbermans 500, which was run at least a couple of times IIRC? An entertaining event from our pre-childbirth days when we rarely missed an event at this track.
1. Chassis engineers are better at filtering out noise from outside the cabin. Whether they intend it or not, those efforts also affect the volume and character of the engine sound in the cabin.
2. We need to keep fuel economy high and emissions low, but cars are heavy and have lots of drag because people insist on buying unnecessarily tall vehicles and regulations require big frontal areas. So, manufacturers are turning to smaller turbocharged engines. Turbochargers reduce engine noise.
All well and good for a big luxo-barge or something. The problem is when you have a mass-market car that's supposed to have good performance (e.g. VW GTI), or a performance car built on the same platform as a mass-market car (e.g. M3, M5). There's no way to make the engine sound louder in the cabin without letting in other undesirable noise and/or making the engine unacceptably loud on the outside. The easiest way to have engine sound in the cabin is just to simulate it over the speakers.
The car that made simulated engine noise famous is the previous-generation BMW M5, which is a great example. That car was obviously built on the 5-Series, which shared a platform with the 7-Series. It was inherently quiet. Engineers tried all sorts of things -- sound tubes, removing insulation, etc. -- but nothing sounded loud enough and good enough at the same time. That's why the just simulated it.
I don't think anyone would describe that engine as lacking "steam." It has the better part of 600 horsepower. The problem isn't the engine; it's the car around it.