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Kashi Kills Their Line of Healthy Granola Bars #4541195
10/12/17 12:31 PM
10/12/17 12:31 PM
Joined: Jul 2007
Posts: 4,340
Midwest USA
LoneRanger Online content OP
LoneRanger  Online Content OP
Joined: Jul 2007
Posts: 4,340
Midwest USA
Killed by re-formulation and nutritionally dumbing them down.

I think Kashi got acquired by Nabisco or Kraft or <insert huge food multi-national corp here>. Apparently they are now bowing to their Corporate Masters. They've reformulated three of their granola bars now, down into junk food status as far as content goes. But, they put new graphics on the packaging and a big green swoosh that says "New and Improved." All the nutritional numbers on the side panel of the "New and Improved" recipes have taken a dive. On their Chocolate Chunk and Chia bars in the purple and white box/wrapper the protein content has gone form 6g down to three, sugars are up 33%, and the 160g's of Omega 3 content is now gone. Prior to the change, that recipe of bar was one of my go-to's for healthy snack that would quell any sweet tooth or carb cravings without feeding me junk ingredients and with a decent nutritional profile.

Just back from grocery and noticed Kashi's now also killed their prior awesome Trail Mix bar recipe as well, same scam as the Chia bars mentioned above. They totally ransacked the nutritional profile in favor of more sugar and a less twiggy & natural, and now more chewy, candy bar texture. What a joke. Proves they do not know their market demographic. Kashi eaters buy their products because were are the fitness, hiking, workout crowd who want as natural a product as practical that doesn't load us on sugars and has some protein content.

Those just skim-reading this will likely reply that all snack bars are junk food or some other comment without knowing anything about the way Kashi used to make their bars before they caved to their corporate bean counters. Well, they weren't. They were a valid nutritious choice for something to quell in between meal cravings along with a bottle of water. They were a go-to for me after my lunch break workout which along with a MET-Rx Big 100 meal replacement bar and 16 oz or so of water were a good recovery intake after lifting and/or running.

End of rant on Kashi selling their souls.

Unrelated to the above by brand is The MET-Rx Big 100 bar which remains unfecked with so far, and is a home run for me in the fitness supplement department. Only mrp bar that doesn't cause me stomach discomfort and check out their ingredients they use quality stuff and no soy protein.




'09 Subaru Forester ...................(QS HM 5W30)
'16 Moto Guzzi Stelvio 1200 .....(ENI i-Ride PG 10W60)
Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541201
10/12/17 12:36 PM
10/12/17 12:36 PM
Joined: May 2015
Posts: 2,011
America
Alfred_B Offline
Alfred_B  Offline
Joined: May 2015
Posts: 2,011
America
Quote:
Ingredients:
Soy Crisps (Soy Protein Isolate, Tapioca Starch, Salt), Corn Syrup, Chocolate Flavored Coating (Sugar, Vegetable Oil, Cocoa Powder, Whey Powder, Nonfat Milk Powder, Soy Lecithin, Natural Vanilla), Almonds, Raisins, METAMYOSYNŽ V100 Protein Blend (Whey Protein Isolate, Milk Protein Isolate, Whey Protein Concentrate, Dried Egg White, L-Glutamine), Glycerin, Soy Protein Isolate, Natural Flavors, Crystalline Fructose, Salt, Vitamin And Mineral Blend (Ascorbic Acid, D-Alpha Tocopheryl Acetate, Niacinamide, Tricalcium Phosphate, Zinc Oxide, Copper Gluconate, D-Calcium Pantothenate, Vitamin A Palmitate, Pyridoxine Hydrochloride, Thiamin Mononitrate, Riboflavin, Folic Acid, Biotin, Potassium Iodide, Cyanocobalamin), Xanthan Gum, Soy Lecithin, Peanut Flour, Wheat Germ.


Soy protein is their 1st ingredient

https://www.bodybuilding.com/store/met/b...ASABEgJWAfD_BwE

Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541207
10/12/17 12:40 PM
10/12/17 12:40 PM
Joined: Jul 2007
Posts: 4,340
Midwest USA
LoneRanger Online content OP
LoneRanger  Online Content OP
Joined: Jul 2007
Posts: 4,340
Midwest USA
Wrong bar Alfred. I was very clear in my post that it was the Big 100 MRP bar. Here is the one I was referring to:





'09 Subaru Forester ...................(QS HM 5W30)
'16 Moto Guzzi Stelvio 1200 .....(ENI i-Ride PG 10W60)
Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541211
10/12/17 12:42 PM
10/12/17 12:42 PM
Joined: Jun 2010
Posts: 591
Florida
Dumc87 Offline
Dumc87  Offline
Joined: Jun 2010
Posts: 591
Florida
Originally Posted By: LoneRanger
Killed by re-formulation and nutritionally dumbing them down.

I think Kashi got acquired by Nabisco or Kraft or <insert huge food multi-national corp here>. Apparently they are now bowing to their Corporate Masters. They've reformulated three of their granola bars now, down into junk food status as far as content goes. But, they put new graphics on the packaging and a big green swoosh that says "New and Improved." All the nutritional numbers on the side panel of the "New and Improved" recipes have taken a dive. On their Chocolate Chunk and Chia bars in the purple and white box/wrapper the protein content has gone form 6g down to three, sugars are up 33%, and the 160g's of Omega 3 content is now gone. And I think I spotted soy lecithin among the ingredients now-- a classic zero value emulsifier that is the darling of the junk food industry. Prior to the change, that recipe of bar was one of my go-to's for healthy snack that would quell any sweet tooth or carb cravings without feeding me junk ingredients and with a decent nutritional profile.

Just back from grocery and noticed Kashi's now also killed their prior awesome Trail Mix bar recipe as well, same scam as the Chia bars mentioned above. They totally ransacked the nutritional profile in favor of more sugar and a less twiggy & natural, and now more chewy, candy bar texture. What a joke. Proves they do not know their market demographic. Kashi eaters buy their products because were are the fitness, hiking, workout crowd who want as natural a product as practical that doesn't load us on sugars and has some protein content.

Those just skim-reading this will likely reply that all snack bars are junk food or some other comment without knowing anything about the way Kashi used to make their bars before they caved to their corporate bean counters. Well, they weren't. They were a valid nutritious choice for something to quell in between meal cravings along with a bottle of water. They were a go-to for me after my lunch break workout which along with a MET-Rx Big 100 meal replacement bar and 16 oz or so of water were a good recovery intake after lifting and/or running.

End of rant on Kashi selling their souls.

Unrelated to the above by brand is The MET-Rx Big 100 bar which remains unfecked with so far, and is a home run for me in the fitness supplement department. Only mrp bar that doesn't cause me stomach discomfort and check out their ingredients they use quality stuff and no soy protein.



Well that's a bummer! I love my snack bars, but I am not an avid fan of any particular brand. My first encounter with Kashi was one of their cereals around 2001; tasted like cardboard. I actually bit the cardboard and spit it out, then tried the cereal again to verify. LOL

My recent favorite brand of snack bar is the small bars from Sunbelt Bakery. Not the healthiest of options, but compared to a Snickers, MUCH better for you.


'90 Z32 - PP HM 10w30
'98 ZJ - PYB HM 10w40
'02 G20 - QS UD 5w30
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Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541213
10/12/17 12:44 PM
10/12/17 12:44 PM
Joined: May 2009
Posts: 12,283
N.H, U.S.A.
ARCOgraphite Offline
ARCOgraphite  Offline
Joined: May 2009
Posts: 12,283
N.H, U.S.A.
I'm a LARA BAR fan. Or My wife MADE me into one.

I always thought KASHI was pseudo-bohemian when I tried their Cereals. Sort of like Group III "synthetic". I believe you when you say their trail mix bar was good. I never tried it myself.

I had a similar disappointment when Cascadian Farms Ancient Grains cereal was reformulated, next, their nut and honey granola has "now more honey". Just what I want when trying to cut out excessive sugar at breakfast!

Back to Post Great Grains Pecan for now.


2014 Nissan Rogue S CVT, OC#10 47272mi-QSUD10W30+5w20 Toughguard Filter; '17 Subaru Crosstrek CVT OC#2 ?? mi-SOA/Idemitsu 0w20 + SOA Filter
Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541214
10/12/17 12:45 PM
10/12/17 12:45 PM
Joined: Sep 2008
Posts: 9,235
Ontario, Canada
IndyIan Offline
IndyIan  Offline
Joined: Sep 2008
Posts: 9,235
Ontario, Canada
Was it any better before?
I find an apple is a handy portable snack, and if I want some protein I bring some almonds or a pepperoni stick.


07 Focus ZXW, 5spd manual, 218km M1 5W30
18 Outback 2.5 CVT 15km 0W20
Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541216
10/12/17 12:47 PM
10/12/17 12:47 PM
Joined: Aug 2008
Posts: 3,231
Where the wind comes sweepin'
Reddy45 Offline
Reddy45  Offline
Joined: Aug 2008
Posts: 3,231
Where the wind comes sweepin'
"I think Kashi got acquired by Nabisco or Kraft"

That's all you have to read. The big companies just don't want to compete -- they couldn't care less about preserving what makes something healthy or worth eating, even if their massive buying power means they can manufacture it for cheaper! (while selling it at the original producer's price, netting a large profit)

Everything that the big corps buy just turns into a cosmetically different version of the same worthless gruel that they've already been selling for decades. Their goal is to make you crave their cheap products that don't require any ingenuity to create.

*Edit - they got acquired by Kellogg (who was started by John Kellogg the 7th day adventist who is responsible for us eating grains for breakfast instead of protein link for more info )

Last edited by Reddy45; 10/12/17 12:49 PM.
Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541217
10/12/17 12:48 PM
10/12/17 12:48 PM
Joined: Oct 2009
Posts: 3,512
Wet side WA
JohnnyJohnson Offline
JohnnyJohnson  Offline
Joined: Oct 2009
Posts: 3,512
Wet side WA
Well if it was Nabisco you can bet that they'll be moving it to Mexico pretty soon!


2004 Corolla 126649
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In: EDGE EP 5W-30 Bosch 3311 122537 7-18-18
2006 Duramax 74478
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Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541223
10/12/17 12:51 PM
10/12/17 12:51 PM
Joined: Dec 2006
Posts: 19,115
Dallas,Tx USA
aquariuscsm Offline
aquariuscsm  Offline
Joined: Dec 2006
Posts: 19,115
Dallas,Tx USA
Ever time a corporation buys out a small company they always destroy the original products by changing and cheapening the formulas.


1996 Nissan 300ZX 5-speed,Arctic Pearl(#175 of 300)
Quaker State Ultimate Durability 10W30
2012 Honda Accord Coupe EX-L 2.4,auto,San Marino Red
Quaker State Ultimate Durability 10W30

Re: Kashi Kills Their Line of Healthy Granola Bars [Re: Reddy45] #4541225
10/12/17 12:52 PM
10/12/17 12:52 PM
Joined: Jun 2010
Posts: 591
Florida
Dumc87 Offline
Dumc87  Offline
Joined: Jun 2010
Posts: 591
Florida
Originally Posted By: Reddy45
"I think Kashi got acquired by Nabisco or Kraft"

That's all you have to read. The big companies just don't want to compete -- they couldn't care less about preserving what makes something healthy or worth eating, even if their massive buying power means they can manufacture it for cheaper! (while selling it at the original producer's price, netting a large profit)

Everything that the big corps buy just turns into a cosmetically different version of the same worthless gruel that they've already been selling for decades. Their goal is to make you crave their cheap products that don't require any ingenuity to create.

*Edit - they got acquired by Kellogg (who was started by John Kellogg the 7th day adventist who is responsible for us eating grains for breakfast instead of protein link for more info )


I'd like to think Kellogg would preserve a health-based company like Kashi... but the almighty dollar rules all!


'90 Z32 - PP HM 10w30
'98 ZJ - PYB HM 10w40
'02 G20 - QS UD 5w30
'09 Matrix - QS UD 0w20
Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541226
10/12/17 12:53 PM
10/12/17 12:53 PM
Joined: Dec 2014
Posts: 1,296
California
Vuflanovsky Offline
Vuflanovsky  Offline
Joined: Dec 2014
Posts: 1,296
California
Kashi was acquired by Kellogg's over 15 years ago. I've never really thought of them as a health food brand...at least for the kind of health food products that I buy. Kashi is now headquartered in Battle Creek along with Kellogg's so you can make your own assessments.

I think the market saturation is very deep in the nutrition bar segment to begin with, so altering or eliminating products in that segment could be economics including raw material costs, production costs, or just too many products that don't sell well. You've gotta feel that Kellogg's is probably done with their Kashi TV commercials that have the buyer going into the jungle to source the cacao or whatever. I think they're just a full on Corporate brand now and have been for the last few years.

Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541241
10/12/17 01:04 PM
10/12/17 01:04 PM
Joined: Oct 2014
Posts: 4,039
Utah
CKN Online content
CKN  Online Content
Joined: Oct 2014
Posts: 4,039
Utah
There are recipes out there for making your own.......Since these things can be stored-one can make a large batch and have plenty for later use.

Last edited by CKN; 10/12/17 01:04 PM.
Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541247
10/12/17 01:11 PM
10/12/17 01:11 PM
Joined: Dec 2002
Posts: 42,293
New Jersey
JHZR2 Offline
JHZR2  Offline
Joined: Dec 2002
Posts: 42,293
New Jersey
Sucks. But greed is good. Appeasing the shareholders (which may well be your retirement, op) comes first. That's creating "value" at any cost.

One goes, hopefully one sees opportunity and creates something new.

Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541261
10/12/17 01:30 PM
10/12/17 01:30 PM
Joined: Jan 2008
Posts: 10,961
OH
SatinSilver Offline
SatinSilver  Offline
Joined: Jan 2008
Posts: 10,961
OH
I remember reading a Consumers Report article about various health bars and was surprised that the Kashi ones ranked towards the bottom in nutrition and taste. So never seriously considered them.

I don't really like the MET-Rx bar either because of all the calories it contains. Looks like 360 calories which is more than a snack and closer to a MEAL. Many health bars are around the 200 calorie mark. Carbs in the Met-rx are 50. Which again is the amount of carbs you should have in a full meal. Sugars are 25 grams. A small packet of sugar contains 4 grams of sugar so that bar has what is equal to 6 packets of sugar in it. No thanks.

The Quest bars are good but not cheap. About $2.50/bar last time I checked. Sometimes a little less on sale or buying in bulk/box.

These things are supplements and best source of protein/nutrition are from the natural source. Broccoli is loaded with protein, vitamins etc....

Re: Kashi Kills Their Line of Healthy Granola Bars [Re: LoneRanger] #4541285
10/12/17 02:20 PM
10/12/17 02:20 PM
Joined: Mar 2008
Posts: 5,963
South Florida
bubbatime Offline
bubbatime  Offline
Joined: Mar 2008
Posts: 5,963
South Florida
Post your complaint to their Facebook and twitter accounts. Send a letter to the CEO.


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