It's a sealant which will be more durable than a traditional wax.
After claying be sure to do an IPA(rubbing alcohol) wipe down so the sealant has a squeaky clean surface to bond to. Put car in the garage afterwards so the sealant can cure for 24 hours. This will enhance the product's durability.
2012 Toyota Camry 72k-Idemitsu 0w20,OEM filter, RT43s.
2005 Toyota Matrix 135k miles - VWB 5w30 conv, Valvoline oil filter. Nokian eNTYRES.