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#4470373 - 07/25/17 08:09 PM How do you like Mobil1 Ad- Don't change your oil
asker123 Offline


Registered: 06/05/15
Posts: 49
Loc: on, canada

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#4470375 - 07/25/17 08:11 PM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
bdcardinal Online   content


Registered: 06/03/05
Posts: 11003
Loc: Santa Barbara, CA
Those of us that watch NASCAR have seen that commercial countless times. It was funny the first time...
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1995 Ford Mustang GT

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Opinions expressed are my own.

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#4470384 - 07/25/17 08:24 PM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
Vern_in_IL Offline


Registered: 06/25/14
Posts: 1889
Loc: IL
Mobil 1 "Thinks with their dipstick, Jimmy!"
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#4470393 - 07/25/17 08:30 PM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
PeterPolyol Offline


Registered: 03/06/16
Posts: 1345
Loc: toronto
Is it because Mobil is a sponsor on this site that they can get away with smooth moves like this?

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#4470400 - 07/25/17 08:41 PM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
L_Sludger Offline


Registered: 10/04/09
Posts: 3947
Loc: Ohio
I won't buy Mobil 1 again after seeing this ad.
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#4470454 - 07/25/17 09:35 PM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
Merkava_4 Offline


Registered: 01/30/07
Posts: 17501
Loc: Clovis, CA
They tell you to go one year by charging double for the oil.

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#4470470 - 07/25/17 09:58 PM Re: How do you like Mobil1 Ad- Don't change your oil [Re: Merkava_4]
DaleRider Offline


Registered: 04/29/16
Posts: 10
Loc: GA
Originally Posted By: Merkava_4
They tell you to go one year by charging double for the oil.


Well, it is down to $39.97 at my local WM.

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#4470477 - 07/25/17 10:10 PM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
aquariuscsm Online   content


Registered: 12/30/06
Posts: 18177
Loc: Dallas,Tx USA
That commercial was nauseating.
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#4470483 - 07/25/17 10:14 PM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
bigj_16 Offline


Registered: 07/03/17
Posts: 1268
Loc: Douglas County, Colorado
AP is just sitting on the shelf at the WalMart here. EP is $24+. Kind of hard to justify.

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#4470497 - 07/25/17 10:39 PM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
spasm3 Offline


Registered: 05/30/10
Posts: 8662
Loc: North Carolina
$39 and some change at my WM. The shelves are almost empty of M1. Looks like they are not going to reorder the regular M1 until the AP sells.
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#4470535 - 07/26/17 12:00 AM Re: How do you like Mobil1 Ad- Don't change your oil [Re: PeterPolyol]
Garak Online   content


Registered: 12/05/09
Posts: 24615
Loc: Regina, Saskatchewan, Canada
Originally Posted By: PeterPolyol
Is it because Mobil is a sponsor on this site that they can get away with smooth moves like this?

Yes. Mobil is the only oil company that runs questionable marketing campaigns. All the other companies, major, boutiques, and independents, are lily white.
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Plain, simple Garak.

2008 Infiniti G37 - Shell ROTELLA T6 Multi-Vehicle 5w-30, NAPA Gold 7356
1984 F-150 4.9L - Quaker State GB 10w-30, Wix 51515

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#4470554 - 07/26/17 01:06 AM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
mooferz Offline


Registered: 01/30/16
Posts: 325
Loc: TX
"Are you changing your oil after 3000 miles?"
"Yes."
"If you used any API licensed oil on the shelf, you wouldn't have to!"
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2001 Lexus ES300, 235k mi, German Castrol 0w-40, Fram TG8316
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#4470558 - 07/26/17 01:38 AM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
igs Offline


Registered: 11/29/16
Posts: 51
Loc: CA
Let's do the math. 20k is 4x a regular 5k OCI. One quart costs $12.46 which is 5x the cost of dino oil at $2.44. And most people drive well under 20k a year so you're getting 2x or 3x the life at 5x the cost.

https://www.walmart.com/ip/Mobil-1-Annual-Protection-5w-30/126368867

https://www.walmart.com/ip/SuperTech-5W30-Motor-Oil-1-Quart/16565378


Edited by igs (07/26/17 01:40 AM)
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2018 Honda J35Y6 | Walmart SuperTech 20W50 Summer | Chevron Supreme 5W30 Winter | 6 Month OCI

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#4470616 - 07/26/17 06:29 AM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
danez_yoda Offline


Registered: 07/18/09
Posts: 465
Loc: texas
I think your last point is the most true.

This is from the federal highway association website.

Average Annual Miles per Driver by Age Group
Age............... Male...........Female
35-54............18,854........11,464
55-64............15,859......... 7,780
65+................10,304.........4,785
Average.........16,550.........10,142


Maybe an arguement for younger males as their target group.


Edited by danez_yoda (07/26/17 06:33 AM)

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#4470622 - 07/26/17 06:45 AM Re: How do you like Mobil1 Ad- Don't change your oil [Re: asker123]
Eddie Online   sleepy


Registered: 12/07/03
Posts: 9574
Loc: Florida, Cape Coral
Many years ago MOBIL 1 had a "one year 25,000 mile" oil change advertisement.
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