Are the endcaps on that thing plastic or is that just the photo?
It's a cartridge type filter, I've never seen a non-plastic one to my knowledge.
I run ACDelco or Carquest in my wife's 2012 Equinox personally. The CQ ones come out slightly bent but otherwise no problems. ACDelcos are pretty straight after use.
On this customer's Pro-Tec filter, after taking the pics I attempted to tear the filter, the media was very brittle and I twisted the filter into two pieces with very little effort. Push the pleats at all nd it was tearing. Did not take pics after this because its irrelevant, and my gloves were covered in oil, and I had to get other stuff done