Irving MAX1 ADVANCED synthetic

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Anybody using this stuff?

http://www.coastalbp.com/uploads/file/pdfs/Irving/Infotech_en/1.%20Passenger%20Car%20Engine%20Oils%20(5)/MAX1_ADVANCED_19nov2010.pdf

http://www.coastalbp.com/uploads/file/pdfs/Irving/Infotech_en/1.%20Passenger%20Car%20Engine%20Oils%20(5)/ADVANT.pdf

I have seen it around and it is cheap, bottle says it is dexos as well.

Just curious if anybody has any experience running with this or a UOA.
 
Just saw this product and their Cobra Performance and HD oils in a local auto parts store, CAPS. Their MAX1 0W20 caught my eye.

Oddly enough, I browsed their transmission fluid section and saw some Eneos CVT fluid! Haven't seen any Eneos products in a store up here until today.
 
In Ontario, Benson Auto Parts now has this line of oils, the syn is labelled "Element X", and the conventional is their Max 1 brand.
 
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