Turtle Wax is gaining some popularity again in the detailing world, who would have thought? lol
I read this on Reddit. (not sure how accurate it is but I can see it making sense)
"Most ceramic coatings are particles of SiO suspended in a proprietary resin, that oxidizes as SiO2 (Silicon Dioxide). Some coatings (like Opti-Coat) use SiC (Silicon Carbide) instead, which acually bonds to the clear coat and crosslinks to itself during curing, creating (according to their marketing materials, at least) a stronger, continious surface.
These "hybrid" ceramic waxes like Ice Seal and Shine, Meguiar's HCW, and now this one, are likely polymer protectants or waxes with SiO or SiO2 particles suspended in them. So the particles will eventually wash off as the polymer gets worn off, which is why they don't last as long as the full-on ceramic coatings that use stronger resins. But also why they cost $20 a bottle instead of several hundred, or over $1000 for a professional paint correction and coating application."