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#1309815 - 12/12/08 07:06 PM Valvoline vs Mobil 1 - Round 2
buster Offline


Registered: 11/16/02
Posts: 29479
Loc: NJ
http://www.jobbersworld.com/December%2011,%202008.htm

 Quote:
Rather than backing down, Valvoline is holding its ground, and turns up the heat.

Marketers say the received a letter from Valvoline providing additional information and data to support Valvoline SynPower's significant performance advantage versus Mobil 1. In addition, marketers say the letter turns the table on ExxonMobil's challenge and Valvoline is now challenging ExxonMobil's claim for its Mobil 1 5W-30.

According to the letter, Valvoline says the company conducted a number of tests and commissioned an independent laboratory to evaluate the performance of SynPower and Mobil 1 in the Sequence IVA wear test. Marketers were told the tests were run on a 5W-30 since it's the top selling grade.

Now for the interesting part...

According to a letter Valvoline marketers received, the result from Valvoline's testing indicate:

* Valvoline SynPower's 5W-30 wear performance is at least four times better than Mobil 1 5W-30
* Mobil 1 5W-30 does not meet minimum API SM or ILSAC GF-4 specification because of its inferior performance in the Sequence IVA wear test

The letter reportedly goes on to say that Valvoline notified ExxonMobil of the failed test results in September and that the company take appropriate action regarding their claim that Mobil 1 meets ILSAC GF-4 and API SM specifications, or provide substantiation that they in fact meet these specifications.

As of today, Valvoline told JobbersWorld, ExxonMobil has been silent.
_________________________


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#1309826 - 12/12/08 07:16 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: buster]
Pablo Offline


Registered: 10/28/02
Posts: 46842
Loc: Duvall WA - Pacific NW USA
Gutsy.

Can you say BITOG oil wars go mainstream??

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#1309829 - 12/12/08 07:21 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: Pablo]
buster Offline


Registered: 11/16/02
Posts: 29479
Loc: NJ
I don't think Valvoline would push it that far if it weren't true. Mobil will lose even further credibility with people if it is true.
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#1309837 - 12/12/08 07:27 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: Pablo]
SCV Offline


Registered: 03/01/08
Posts: 14
Loc: Southeast Georgia
Ashland is boldly turning up the heat on Mobil-1; it will be interesting to see what happens.
_________________________
1994 Toyota T-100 5-sp manual 3.0L V-6
10W-30 Valvoline SynPower
2007 Tacoma 4.0L V-6 5W-30 SynPower
Wix Oil Filters.

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#1309847 - 12/12/08 07:35 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: SCV]
crinkles Offline


Registered: 05/28/07
Posts: 5502
Loc: Australia
just bought some Valvoline 10w-30 conventional this morning... and have some durablend 10w-30 waiting...
I'm over mobil!

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#1309854 - 12/12/08 07:51 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: crinkles]
moribundman Offline


Registered: 06/02/03
Posts: 23591
I've been feeding my car MaxLife 10W-40 for over a year and haven't needed any ARX!

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#1309856 - 12/12/08 07:54 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: crinkles]
rg200amp Offline


Registered: 02/10/08
Posts: 3130
Loc: Phila,PA
WOW!!!!

Seems odd that in septhember Mobil 1 was sent the letter, and that was about the time hurrican "Ike" knocked out there base oil plant.
LOL


I am sure Mobil 1 passes API SM. Perhaps, pending we see this data, not as well as Valvoline.

Intresting they do not go after Pennzoil. Perhaps the Pennzoil Platnium is a little to good for them to attack. . . . .
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#1309859 - 12/12/08 07:58 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: rg200amp]
trail_rated Offline


Registered: 12/11/08
Posts: 7
Loc: Florida
Valvoline SYNpower FTW!!!
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A few mods.

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#1309864 - 12/12/08 08:09 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: trail_rated]
buster Offline


Registered: 11/16/02
Posts: 29479
Loc: NJ
 Quote:
Mobil 1 5W-30 does not meet minimum API SM or ILSAC GF-4 specification because of its inferior performance in the Sequence IVA wear test


This is the best part. Seq IVA is a tough valvetrain test that replicates taxi cab type service.

_________________________


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#1309867 - 12/12/08 08:13 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: buster]
ZZman Offline


Registered: 03/17/08
Posts: 4237
Loc: Michigan
There is more to oil performance than 1 test.
_________________________
2002 Buick Regal GS (3.8 Supercharged) PP, Pure 1 filter
2008 Sebring Hardtop convertible (2.7) PP, Pure 1 filter.

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#1309868 - 12/12/08 08:18 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: ZZman]
buster Offline


Registered: 11/16/02
Posts: 29479
Loc: NJ
Yes, but it's the fact that Mobil 1 has always been the "gold standard" of synthetics, it would put a dent in their integrity.
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#1309873 - 12/12/08 08:25 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: buster]
azsynthetic Offline


Registered: 06/01/07
Posts: 1232
Loc: Phoenix AZ
Like I have said many times before: if Valvoline said their products meet a manufacturer specification, I believe them.

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#1309875 - 12/12/08 08:27 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: ZZman]
demarpaint Offline


Registered: 07/03/05
Posts: 22941
Loc: NY
I'm surprised Mobil hasn't defended its position, I anxiously wait. Interesting they only singled out 5W-30, it has to be more than just popularity............ From what I've read and heard 10W-30 was the most popular grade.

Frank D
_________________________
God Bless Our Troops


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#1309891 - 12/12/08 08:50 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: rg200amp]
BTLew81 Offline


Registered: 10/23/06
Posts: 1205
Loc: Illinois
 Originally Posted By: rg200amp
WOW!!!!



Intresting they do not go after Pennzoil. Perhaps the Pennzoil Platnium is a little to good for them to attack. . . . .


Agreed...I think PP meets some impressive specs for "only" being mostly a grp III.

Anyone have any ideas as to what the full makeup of PP is?
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#1309905 - 12/12/08 09:04 PM Re: Valvoline vs Mobil 1 - Round 2 [Re: BTLew81]
OVERKILL Offline


Registered: 04/28/08
Posts: 28999
Loc: Ontario, Canada
*waiting for EM to purchase Ashland and destroy them*
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