4wd ....
Each tire can only take so much power... and in snow or ice, that can be a very small amount before slip. It is a huge advantage to put that small amount of power thru 4 tires, instead of only two, especially on a heavy vehicle that is hard to get moving.
My not overly powerful Subaru AWD absolutely crushes a friends RWD Mustang GT with a limited slip, on similar studless winter tires. When a tire can only handle 10 or 20 horsepower, having all 4 working to move the car is often just enough to get going, vs bogging down and getting stuck with only 2 wheels working to move the car.
And tires are important. On a well worn all-season or summer tire, the tire might only handle maybe 5 - 10 horsepower. And 4 x 10 horsepower might not be enough to get the suv / truck moving at all...