- Joined
- Dec 30, 2006
- Messages
- 29,558
JCP`s problem was they tried to be like Macy's or Dillard's. They raised the prices and tried to be "high end",when they are very low end (I used to work for them in their shoes and men's clothing depts years ago,so I know first hand). Why shop at JCP and pay Dillard's prices for Walmart brand clothes when you can go to Dillard's and get Ralph Lauren for the same price. JCP totally shot themselves in both feet when they did their "makeover" a few years ago. And I heard those exact same comments from the very customers they ran off.