I put a lot of thought into this and flipped a coin and decided to have our new car Krowned this summer, based on how bad our '05 Caravan rusted (a bad time in Chrysler quality due to Daimler).
I totally disagree with Rolla. But, my observation of many cars here in mid Michigan tells me there is no consistency regarding rust resistance in car brands. One friend has a 10 year old CRV that receives no care and it has zero rust. Other 7 -10 year old well maintained cars have inside body rust developing. I am not confident that the factory rust treatments are consistent from year to year and brand vs. brand.
The panel seam rust coming from the inside is the big problem, not rust from surface chips. No amount of washing will prevent this.
I am leary about how thin the Krown is, but many here assure me that it does leave a film even on the exposed underside.
$120 x 10 years......I wonder about the return on investment. At 10 years in Michigan, most daily drivers are getting kind of rough.
I decided that if it makes me feel good, than that is enough for me (assuming that the Krown works). If it doesn't work out, then it's a lesson learned and back to the drawing board. Life has few guarantees.
This is very common from age 7 years and up in Michigan: